Internet may be additionally a rubbish bin in which everybody can post negative comments approximately you. This can heavily have an impact on the belief of people approximately your brand. It is a superb factor to have optimistic complaint, however you should additionally want to be aware that your competitors can also bombard false rumours on the internet about your emblem. Bad reviews, hate blogs, unpleasant testimonials and scam allegations are probably to put your logo in a downside. Search Engine Marketing is much like SEO but it is paid ad provider in which we should pay to publisher/ media (ex: google adwords) to get visibility on your advertisement immediately & its gain over SEO is that, typically search engine optimization takes time to rank on the primary web page however paid search advertising will rank instantly i.e instant subsequent day whilst once your advertisements are located. You may be charged handiest if someone clicks your ads and if no person clicks your advertisement then you’ll now not be charged.